Monster releases Facebook app for professionals

Professionals are increasingly relying on the internet to make crucial connections within their respective industry. Utilizing digital technologies has become a significant part of personal growth in one's career.

Monster.com, one of the most prominent employment websites in the world, recently announced it has launched a professional networking application for Facebook users. The program, called BeKnown, is similar to LinkedIn; both tools are designed to foster career growth and professional networking.

According to PC Magazine, BeKnown allows Facebook users to create a personal profile including work experience, accomplishments and education credentials. Similar to the "like" feature on Facebook, individuals using BeKnown can give a "Thumbs Up" to individuals in their professional network.

Users can also provide written endorsements for colleagues – past or present – to be displayed on their profile pages.

People can also earn badges, which are graphics featured on a user's profile. These icons denote a variety of accomplishments, such as work history, education and size of one's professional network.

"BeKnown now gives people and companies the ability to utilize that vast network for professional gain by tapping into the power of Monster and Facebook," said Darko Dejanovic, the chief information officer and head of product for Monster, as quoted by PC Magazine. 

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